Using the Barantum system provides a response rate of 70% - 80% compared to the previously used method. This CRM is easier in all aspects, so it supports the Jantra Group team in carrying out follow-up and interacting with customers optimally.

Riyan Sarana Muslim, General Affairs Supervisor at PT Nelta Multi Gracia, shared a story about the positive changes his company felt after using the Barantum CRM system.

PT Nelta Multi Gracia is a national company engaged in the distribution of medical devices, especially In Vitro Diagnostics (IVD) products.

Before switching to Barantum, this company faced various obstacles in managing marketing team visit reports.

Challenges Before Using Barantum CRM

Riyan revealed that the biggest obstacle faced by the company was the delay in receiving marketing visit reports.

Before using Barantum, the reporting process was done manually, which often caused reports to arrive up to one or two weeks late.

This impacts team efficiency and delays in taking necessary actions.

"The biggest obstacle we often encounter is that reports for marketing visits are often late because previously our system was a manual system so we had to wait for marketing to send us the data."

"So sometimes for some reports we have to wait a week or maybe two weeks because they are late in sending the report," added Riyan.

Realizing the importance of speeding up the reporting process and ensuring the validity of visit data, PT Nelta Multi Gracia decided to look for a system that could automate reports and at the same time verify visit results in real-time.

When looking for a local CRM solution that suited their needs, that's where they found Barantum.

Why Choose Barantum CRM?

The choice fell on Barantum because of its flexibility in adapting to the needs of PT Nelta Multi Gracia.

"We happened to find it when we were browsing CRM systems which could be considered local because if we use a foreign system we have to adapt first, both in terms of language and flow. "Well, coincidentally, this Barantum is (made) locally and can be adapted to our needs," explained Riyan.

Currently, PT Nelta Multi Gracia has been using Barantum CRM for almost a year, with a total of 21 active users.

As a result, companies are seeing significant changes in the way teams work and complete daily tasks.

Benefits of Barantum CRM in Improving Team Performance

Riyan stated that using Barantum CRM was very helpful in speeding up the administration and visit management process.

With a digital system, visit data can be accessed in real-time without having to wait a week or two. The team can immediately respond to problems that arise on the same day, so that problems can be resolved more quickly.

"In the past we had to wait for a visiting card, now today's visit can be checked immediately on the same day. "We can respond in real-time if something doesn't match," said Riyan.

Barantum CRM's ability to process visit data automatically also helps the team in calculating absenteeism and evaluating the performance of each marketer.

This makes it easier for management to determine further strategies, such as increasing the number of visits or promoting other products to customers.

The Effect of Barantum CRM on Work Quality

Riyan gave an assessment of around 85% for Barantum's ability to speed up the attendance reporting process and monitor individual achievements in the marketing team.

With Barantum, management can more easily determine the steps needed to improve the performance of each team member.

For example, increasing the number of visits for those who have not reached the target or offering new product promotions to those who have shown good results.

"So, as they say, we can immediately determine what kind of treatment we want to treat this person. For example, we increase his visits or maybe oh this is a good achievement, let's try him to promote other products. "So, new customers because the target has been achieved," explained Riyan.

According to Riyan, the implementation of Barantum CRM has improved the quality of the PT Nelta Multi Gracia team's work by up to 90%.

Apart from supporting the company's transition from manual to digital systems, Barantum also contributes to building a more modern and environmentally friendly brand image.

"When we switched from a manual to a digital system, the company's brand image also improved. "Apart from that, now we no longer need to use paper for visit reports, which is in line with our efforts to go green," said Riyan.

Apart from making it easier for the team to carry out visits, using Barantum CRM also reduces the risk of data loss due to paper damage, for example due to rain.

All data is now stored securely in the database, and the validity of the visit can be verified via photo evidence uploaded to the system.

Barantum Customer Service that Prioritizes Client Satisfaction

Riyan also emphasized the importance of the role of customer service in using Barantum CRM. According to him, Barantum not only offers software, but also provides customer service that is very helpful in resolving problems quickly and effectively.

"Not just selling software, Barantum also sells customer service which is very crucial," said Riyan.

PT Nelta Multi Gracia's experience using Barantum CRM shows that digital transformation can have a significant impact on increasing work efficiency and quality.

Barantum not only offers CRM solutions that can be tailored to your needs, but also reliable customer service support.

With a more modern and environmentally friendly system, PT Nelta Multi Gracia has succeeded in improving the company's image and providing better service to customers.

If your company needs a CRM solution that is able to support business operations more effectively, Barantum is the right choice.